Edhub helps online brands understand who theirs users really are and gives their marketing teams the tools to build powerful personalisation and recommendations.
Our tool Perpetto helps e-commerce companies personalize the product offering according to the profile of each individual user. Through our social login functionality we fetch and analyse social data when a user logs in or registers. Then we “listen” for products that user visits or searches for and combine the behaviour with the social data to produce a very detailed customer profile while surfacing insights such as customer demographics and general interests. Our technology uses the insights to let online stores and marketplaces match the right product to the right person through highly personal recommendations.
The product value is about creating a personal user experience and generating more revenue for the store. Apart from providing store owners with a better understanding of their customer base, Perpetto adds long-term value to the brand through personal user experience, increased customer loyalty and revenue uplifts between 10-20%.