Do you have enough space for your music on your smartphone? How about having all your music ready on all of your devices? It sure sounds good. Romanian Style Jukebox, a service that launched in January 2012 and offers users a platform for sharing music between devices, has announced that they have entered into a partnership with Bulgarian telecommunication company VIVACOM.
“We want this partnership with VIVACOM to be the start for other great partnerships for us, [for] our users, and for the telecom company,” Style Jukebox CEO Ionut Antiu told inventures.eu. VIVACOM is regarded as one of the major mobile internet providers in Bulgaria, and it will promote the specifically developed VIVA Jukebox service through their store, website, VIVA Apps Store, and SMS campaigns, in addition to offering VIVA Jukebox users unlimited 3G traffic at maximum speed. According to Antiu, the partnership will entail revenue-sharing on premium accounts.
Style Jukebox offers users the option of using the service for free or paying a small fee for greater functionality. Users can opt for the free service, which provides users with space for up to 1.000 sounds and allows them to share between two devices, or opt to pay a small fee for one of their premium services. The startup offers two premium services, one providing space for 5.000 songs for 1 euro and VAT, and one providing space for 10.000 songs for 1.50 euros and VAT.
The company is backed by 25.000 euros that it obtained in 2012 from a Romanian entrepreneur and is a member of the Microsoft BizSpark programme, which has provided them with a 44.900 euro discount on Windows Azure costs. The startup currently has designs for expansion, and Antiu said that for the first time since their initial funding, the team is open for investment. “We are not in a hurry or anything, but we are looking for an investment to accelerate our growth,” he said.
Style Jukebox claims 80.000 users, primarily located in North and South America, Sweden, and the Netherlands. “We hope this partnership with VIVACOM will get us to 100.000,” said Antiu. To provide an indication of the markets and the type of customers that they are targeting, the team has recently developed versions of their service in languages such as German, Spanish, Romanian, and Dutch. Although Antiu said that they have attracted users through referrals and recommendations, they are looking to secure further deals with telcos.
